Resume

Professional Experience

EagleView Technologies – Remote
EagleView is a leading provider of aerial imagery and data analytics.

Product Marketing Manager, Imagery (2019 – 2020)

• Developed and executed marketing and launch campaigns for EagleView’s core imagery products.
• Authored messaging and positioning documents, sales tools, and marketing collateral.
• Performed competitive and industry analysis.
• Established communications strategy and web plan.
• Determined strategic plan of content and speakers for FutureView, EagleView’s biennial imagery user conference for local governments.

Esri – Redlands, CA & Charlotte, NC
Esri is the world’s #1 Geographic Information System (GIS) software company. GIS is used in every industry to view, manage, and analyze geographic data.

Product Marketing Manager for ArcGIS Pro (2016 – 2019)

• Developed and executed marketing campaigns, including web, content, and social media that more than doubled adoption of ArcGIS Pro.
• Worked with Product Management, Development, Sales, and Customer Service to create positioning and sales enablement documents.
• Pioneered a monthly report to track sales, software usage and adoption, and social media engagement.
• Increased social media followers of official product accounts on Facebook and Twitter by 30%.

Product Marketing Manager for Content and Open Technology (2008 – 2016)

• Defined Esri’s Open Vision positioning and messaging.
• Featured Speaker at the 2016 Esri Public Sector CIO Summit. Topic: Redefining Open Data
• Grew ArcGIS Open Data membership to more than 3,000 unique organizations and 48,000 unique datasets.
• Founded OpenStreetMap Southern California Meetup group. Gained 95 members within a year and established relationships with local businesses and universities.
• Designed and developed the open source Esri Geoportal Server LiveDVD, a quick-start geoportal running on Apache Tomcat, MySQL, and Linux.

United States Geological Survey (USGS) – Miami, FL
The research conducted by the USGS Miami office is a critical part of the Everglades Restoration Project, which is the most expensive and comprehensive environmental repair project in history.

Hydrologic Technician (2003 – 2004)

• Led field teams to establish, maintain, and repair automated water monitoring stations and collect hydrologic data and water samples.
• Initiated, developed, and documented the team’s GIS program.

Published Report: Nutrients Inputs along Coastal Transects within Everglades National Park, Florida (2004)

Education

MBA in Marketing, Finance, and International Business (2007)
Rollins College, Crummer Graduate School of Business
With honors

Bachelor of Science in Geology with GIS Certificate (2003)
Florida Atlantic University
With honors

Esri Instructor-Led Classes

(Most recent first)

• Creating and Editing Data with ArcGIS Pro_Certificate_04112018
• Migrating from ArcMap to ArcGIS Pro
• Introduction to ArcGIS Pro for GIS Professionals
• ArcGIS Runtime SDK for Android Bootcamp
• Esri Technical Certification – Skills Review for ArcGIS Desktop
• Editing and Maintaining Parcels Using ArcGIS
• Configuring and Managing the Multiuser Geodatabase
• Migrating to ArcGIS 10.1 for Server
• Editing Data with ArcGIS for Desktop
• Implementing Versioned Workflows in a Multiuser Geodatabase
• Editing Data with ArcGIS for Desktop
• ArcGIS II: Essential Workflows
• Introduction to Geoprocessing Scripts Using Python (10.0)
• Building Web Maps Using the ArcGIS API for JavaScript
• ArcGIS Server Enterprise Configuration and Tuning for Oracle
• Managing Editing Workflows in a Multiuser Geodatabase
• GIS Portal Toolkit
• ArcGIS Server: Web Administration Using Microsoft .NET Framework
• Introduction to the Multiuser Geodatabase
• Data Management in the Multiuser Geodatabase
• Introduction to ArcGIS Server Image
• Introduction to ArcGIS Server
• Building Geodatabases II
• Building Geodatabases I
• Introduction to ArcIMS